Social Media marketing is free and a great way to get clients.
Facebook has two sections: Personal and Business. Each needs you to provide just a little news coupled with Real Estate.
Personal: Avoid direct Real Estate solicitation. Instead weave in your Real Estate news, so it’s more indirect. This type of passive marketing will let everyone know you are a Realtor. Many times, your best friends may not use you as their agent, just because they didn’t know. That is why you should sponsor a Real Estate Party and invite them. Along with simple comments about your day, your life, your family or future plans, blend in something about Real Estate.
These are examples, but use your own.
1) Yesterday my Realtor partner (Keith) and I embarked on a new Internet marketing program for sellers that advertises on about 80 websites. I’m excited about it, as it surely will bring in more buyers for my sellers.
2) I was showing houses to my client the other day and was really surprised at this one house that was not staged well. As a Listing Agent that is what I do.
Business: To create: business.facebook.com/overview
This is direct marketing of yourself and asking for buyers or sellers to call you.
1) Having a good profile page is essential. Your contact info easily found, excellent headshot ( provided free by National Realty), your lifetime background in sales and your excellent knowledge of the Northern Virginia Real Estate Market.
You have been in sales all your life, not always Real Estate but smart sales techniques work in a number of industries. . This is a true statement. Everyone has sales background. From the minute you get up, your dress code, combing your hair, mannerisms and dialogue are all part of Sales.) You are selling yourself as a professional.
I market my listings on over 80 websites because I know the Internet is where buyers go first.
2) And of course, finish with: If you know anyone looking to sell or buy Real Estate now or in the near future, please give me a call. I put listings on about 80 websites, and I provide buyers white glove service. I appreciate referrals.
DPOR Regulation: When advertising Real Estate services, you must disclose your name, Realtor, National Realty, Reston VA