Listing price success plan:
What if you get a seller who will not agree to your logic of listing the house below value, in order to get it sold quickly and possibly bringing multiple offers.
Seller makes the decision. Get it signed.
Call showing agents and give feedback to seller. After a week, suggest a $10k drop in price. ($5k is nothing)
Keep list price under big numbers like $700,000. If seller wants $710k. List it at $699,900. Realtors never search for homes up to $710,000.
Value of a listing:
1) House gets Sold and you make a commission.
2) Huge opportunity for more business. How?
* Brag about your listing on all social media sites.
* Promote your listing into your personal website.
* Put out your personalized directionals all over the immediate neighborhood.
* Create a flier about your home and a VIP Open House flier.
* Print free color copies at the office
* Go door to door to introduce yourself, ask if they know anyone looking to sell their home and give invitation. If no answer, leave inside the screen porch or rolled up inside door knob and jamb.
You can not put anything on the mailbox or mailbox post.
You can not go to a house already listed.
You can not go door to door if there is no solicitation.
Neighborhood VIP Open House. Noon -1pm. Have exciting food like shrimp, appetizers and drinks. Afterwards continue with the public open house 1-3pm.
Have Open Houses every weekend to capture more buyers. If you can’t, email Keith to blast an Opportunity Knocks to get another agent (for the buy side).
After the Open House showings, ask their opinion. Would they like to make an offer? If not, what were they looking for in a house in order to buy it?
Write it down. Tell them you would be glad to email and show them homes that fit that criteria and pay no commission. When do you plan to move?